Driving awareness for Kiehl’s newest VSSS/CCDS collection at the start of a pandemic.
What was originally planned as an in-store launch was quickly transformed into a fun, private virtual event with the nation’s leading media and influencers. Centaur handled the event in its entirety, including media coordination, graphic overlays, press kit and token distribution, and overall event production. The results included widespread social media engagement across multiple influencers, along with numerous media pick-ups across print, digital, and television, generating significant PR value and an extensive reach.
Centaur Digital Marketing PH INC.
