Pois Belly & Kids Spring/Summer 2012
We conceptualized and produced a 1-day photoshoot to showcase the three main lines of the brand: Pois (tweens), Belly (maternity) & kids.
Press kits were packaged together and strategically seeded to client-approved publications. Our agency’s public relations efforts yielded over 40 unique pickups in the country’s leading print & digital publications for a combined PHP2.7 million+ in PR Value.
